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Loosen the strings and keep them out of the way.
A little goes a long way. You can see the Serum already being absorbed into the wood
You don’t have to use the provided cleaning pad, a soft cloth or paper towel will do
Using the pad or cloth, gently clean at a 90 degree to the fingerboard (same direction as frets)
Gunk revealed! This is what I picked up off the board and the tarnish from the frets. This strat only has a COUPLE of hours on it and LOOK at the funk!
After buffing off excess with a soft cloth and reinstalling the strings. Nice, huh?